MD90
ScanFlyer Blue
Fra 'Marketing':
UK-based discount airline EasyJet is planning a European-wide relaunch from November 2004, to include a new look logo, corporate identity and website, as well as an EUR 11mn advertising campaign featuring the strapline 'Come on, let's fly.' In addition new country managers are to be appointed to handle marketing in the UK, Spain, Germany, France and the rest of Europe.
UK-based discount airline EasyJet is planning a European-wide relaunch from November 2004, to include a new look logo, corporate identity and website, as well as an EUR 11mn advertising campaign featuring the strapline 'Come on, let's fly.' In addition new country managers are to be appointed to handle marketing in the UK, Spain, Germany, France and the rest of Europe.
